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4 questions about the coronavirus with David Semmens

Why are markets reacting to coronavirus? Our Head of Investment Strategy answers four key questions about the virus and its impact on your investments.
4 questions about the coronavirus with David Semmens
Reading time: 8 mins

As coronavirus (COVID-19) has continued to spread, market attention has risen. The virus has increased investor caution, impacting global stock markets. Naturally, many investors are concerned about their investments after the recent market downturns.

We’ve asked four key questions to our Head of Investment Strategy, David Semmens, to help you understand the impact of coronavirus on the financial markets.

What’s been the impact on financial markets since the coronavirus was discovered?

David Semmens: The extent of the recent turbulence shows how the markets have undoubtedly been taken by surprise by the geographical spread and economic impact of COVID-19. Based on current news reports, we see significant economic uncertainty as businesses are impacted by measures introduced to slow the spread of the virus. However, we do not expect to see any sustained market decline, as such outbreaks don’t tend to have long-term economic impact – although the difficult short-term effects cannot be ignored.

Whilst this may not provide comfort to investors reviewing their portfolios over the last couple of months, it’s important to keep in mind that trade, business investment and consumer spending are likely to be delayed, rather than eliminated.

There’s also many unknowns over the wider economy as there has been little economic data that reflects the period of infection outside of China – which has resulted in emotion, rather than facts, driving financial markets at present.

How have markets and governments reacted to the coronavirus?

David Semmens: Many global markets have seen their quickest ever entry into a bear market – when stock prices fall 20% from their highest point [1]. The radical drop in market sentiment compared to the start of the year is largely fuelled by panic. Although market prices are experiencing unsettling swings, we are nowhere near overall declines seen in the global financial crisis of 2008.

Global governments are acting and introducing measures to limit the spread and help restore market sentiment. It is undeniable that the current constraints on the public to limit interaction will hit restaurants, cinemas, sports venues, tourism and travel – this will be particularly difficult to weather if these emergency measures last into the summer period. However, assuming that in the coming months infection numbers plateau in the rest of the world as they have in parts of Asia, especially China – the original epicentre – this should allow a return to normality, which could help markets recover, if other countries follow suit [2].

But, even now, there are reasons to be positive.

As new cases have slowed rapidly in China, there has been a gradual return to work. This should limit the supply chain disruption that was the initial economic concern at the start of this crisis. But it also shows that containment methods would appear to be working.

Similarly, global governments and central banks have taken pre-emptive action to provide support to financial markets, businesses and individuals. This has taken the form of cutting interest and tax rates, providing subsidies and increasing government spending.

What should investors do?

David Semmens: Many investors are anxious, and that’s understandable. The coronavirus is not to be taken lightly, especially as we don’t yet know its full medical or economic implications. But as an investor, it’s important to stay calm and think about the long-term.

For historic comparison, it’s worth noting that in the twelve months that followed SARS (2003) and the Swine Flu (2009) [3], Emerging Market and Global Market shares experienced a sentiment-led dip, but quickly returned to rise above their pre-outbreak levels. If this pandemic were to burn out as quickly as it came then we would look for a sharp rebound, both in markets and economically.

What is different this time, is that coronavirus has also led to an ‘infodemic’. In other words, market reactions have been excessively driven by the significant amount of information shared over social media, which is intensely focused on the tragic human cost and potential economic impact of the virus. This has been unprecedented in its scale.

The important thing to keep in mind is that your investments may go down in value, but investing should be for the long-term. Seeing the value of your investments drop can be unsettling, but until you sell, your potential losses remain hypothetical.

Your losses only become real if you sell – so, when you’re investing for the long-term, it’s important to be patient and try to keep your nerve. Whatever happens, remaining invested could help you ride out the bumps, as history shows us that markets have always recovered from previous dips.

How prepared is Wealthify?

David Semmens: We’ve kept a very close eye on the potential economic and market outcomes of coronavirus and have made adjustments to customers’ Plans to purchase those assets we feel have declined below their fair value. But we have been cautious to shelter your investments against unnecessary risk taking.

At present, the panicked response and media frenzy surrounding the virus continues to drive the market impact. If coronavirus follows a similar pattern to prior outbreaks, we would expect any dip in the economy to be temporary, with the accompanying rebound quickly supporting market recovery. The exact timing of this remains uncertain, and as always we encourage our customers to take a long-term view on their investments. Even more importantly, is to take care of yourself and others, particularly the vulnerable, during this difficult time.

As ever, if you have any further questions about your Plan, don’t hesitate to contact us – we’ll be happy to answer all your queries.

 

 

1: Bloomberg data

2: https://gisanddata.maps.arcgis.com/apps/opsdashboard/index.html#/bda7594740fd40299423467b48e9ecf6

3: https://edition.cnn.com/2020/01/29/china/sars-wuhan-virus-explainer-intl-hnk-scli/index.html

 

Past performance is not a reliable indicator of future results.

 

Please remember the value of your investments can go down as well as up, and you could get back less than invested.

Ethical brands that inspire us

Company Committed Causes What makes them stand out from the crowd?

Endura

Endura create ethically sourced performance-enhancing cycling apparel.

United Kingdom flag Livingston

Committed Causes

  • Carbon Footprint
  • Ethically Sourced Materials
  • Societal Impact
  • Recycling
  • Living Wage Employer& Employee Rights
  • Diversity in Workplace

What makes them stand out from the crowd?

Endura launched its One Million Trees Initiative at the start of 2020, with a commitment of planting one million trees annually for the next ten years to work towards eliminating Endura's carbon footprint.

Alpkit

Alpkit offers premium multi-activity outdoor equipment for enthusiasts.

United Kingdom flag Hathersage

Committed Causes

  • Animal Welfare
  • Carbon Footprint
  • Recycling
  • Living Wage Employer& Employee Rights
  • Societal Impact

What makes them stand out from the crowd?

Alpkit is a B Corp business meaning they have met the highest verified social and environmental performance standards. The brand also donates 1% of sales and at least 10% of annual profit to support grass roots projects.

Good Energy

Good Energy were the UK's first 100% renewable electricity supplier.

United Kingdom flag Chippenham

Committed Causes

  • Renewable Energy
  • Living Wage Employer& Employee Rights
  • Diversity in Workplace
  • Societal Impact
  • Reputation

What makes them stand out from the crowd?

In 2002, Good Energy bought Delabole Wind Farm to meet customers' demands for 100% renewable energy. Good Energy also owns and operates six solar power farms and over 1,600 independent renewable generators.

Ecotricity

Ecotricity provides green energy mainly generated from wind power.

United Kingdom flag Stroud

Committed Causes

  • Animal Welfare
  • Carbon Footprint
  • Renewable Energy
  • Societal Impact
  • Living Wage Employer& Employee Rights
  • Diversity in Workplace
  • Human Rights

What makes them stand out from the crowd?

All of Ecotricity's electricity is generated at wind and sun parks around Britain with its gas a mix of carbon-neutralised natural gas and sustainable green gas. Ecotricity is the only energy company certified as vegan by the Vegan Society.

Brewdog

Brewdog is a leading craft beers brand in the UK and are carbon negative.

United Kingdom flag Ellon

Committed Causes

  • Recycling
  • Carbon Footprint
  • Ethically Sourced Materials
  • Human Rights
  • Living Wage

What makes them stand out from the crowd?

Brewdog is B Corp business meaning they have met the highest verified social and environmental performance standards. They have purchased 2,050 acres in the Scottish Highlands and aim to plant over one million trees by 2022.

IKEA

IKEA has been the world's largest furniture retailer since 2008.

Sweden flag Älmhult

Committed Causes

  • Animal Welfare
  • Carbon Footprint
  • Diversity in Workplace
  • Ethically Sourced Materials
  • Health & Wellbeing
  • Human Rights
  • Living Wage & Employee Rights
  • Recycling
  • Renewable Energy
  • Reputation
  • Societal Impact

What makes them stand out from the crowd?

In 2020, single-use plastic products were phased out completely from all IKEA stores worldwide. By 2030, Ikea pledges to only use renewable and recycled materials to reduce the total IKEA climate footprint by an average of 70% per product.

M&S

M&S is a leading British retailer in quality food, clothing and homeware.

United Kingdom flag London

Committed Causes

  • Animal Welfare
  • Carbon Footprint
  • Diversity in Workplace
  • Ethically Sourced Materials
  • Health & Wellbeing
  • Human Rights
  • Living Wage & Employee Rights
  • Recycling
  • Renewable Energy
  • Reputation
  • Societal Impact

What makes them stand out from the crowd?

M&S was the world's first major retailer to become carbon neutral. They have reduced their carrier bag usage by 90% to save over four billion bags. Their Shwopped clothing scheme has saved over 33 million items in support of Oxfam charity to end poverty.

Patagonia

Patagonia sell sustainable and durable outdoor clothing but is known for being a ethical bussiness pioneer.

United States of America flag Ventura

Committed Causes

  • Animal Welfare
  • Carbon Footprint
  • Diversity in Workplace
  • Ethically Sourced Materials
  • Health & Wellbeing
  • Human Rights
  • Living Wage & Employee Rights
  • Recycling
  • Renewable Energy
  • Reputation
  • Societal Impact

What makes them stand out from the crowd?

Since 1985, Patagonia has pledged 1% of sales to preserve and restore the natural environment. They have also awarded over $89 million in cash and in-kind donations to domestic and international grassroots environmental groups.

The Body Shop

The Body Shop sell beauty products but is best known for its activism work for Forever Against Animal Testing.

United Kingdom flag Brighton

Committed Causes

  • Animal Welfare
  • Carbon Footprint
  • Diversity in Workplace
  • Ethically Sourced Materials
  • Health & Wellbeing
  • Human Rights
  • Living Wage & Employee Rights
  • Recycling
  • Renewable Energy
  • Reputation
  • Societal Impact

What makes them stand out from the crowd?

The Body Shop is a B corp business which means that it lives up to the highest social and environmental standards. They help to empower people and communities worldwide through their Community Fair Trade programme.

Neal's Yard Remedies

Neal's Yard Remedies create natural health and beauty products using ethically sourced products.

United Kingdom flag London

Committed Causes

  • Ethically Sourced Materials
  • Recycling
  • Societal Impact
  • Animal Welfare
  • Carbon Footprint
  • Diversity in Workplace
  • Health & Wellbeing
  • Human Rights
  • Living Wage & Employee Rights
  • Reputation

What makes them stand out from the crowd?

In 2014, Neal's Yard Remedies became the first health and beauty brand to receive 100/100 for ethics by The Ethical Company Organisation.

Ethical brands rising stars

Company Committed Causes What makes them stand out from the crowd?

Lucy & Yak

Lucy & Yak create colourful unisex clothing from organic and recycled materials.

United Kingdom flag Brighton

Committed Causes

  • Societal Impact
  • Living Wage Employer& Employee Rights
  • Carbon Footprint
  • Reputation
  • Ethically Sourced Materials
  • Renewable Energy
  • Recycling

What makes them stand out from the crowd?

Lucy & Yak are transparent about everything they do. You can even find exactly who made your clothing by matching your label with their directory of tailors.

Toast Ale

Toast Ale uses donated bread that would have otherwise gone to waste to brew craft beer.

United Kingdom flag London

Committed Causes

  • Ethically Sourced Materials
  • Recycling
  • Carbon Footprint

What makes them stand out from the crowd?

Toast Ale has saved 2,072,429 slices of bread and donates 100% of profits (or 1% of revenue, whichever is greater) to fixing the food waste system, donating £48,498 to charity (so far!).

Dame

Dame is the world's first reusable tampon applicator.

United Kingdom flag London

Committed Causes

  • Ethically Sourced Materials
  • Recycling
  • Carbon Footprint

What makes them stand out from the crowd?

Dame tackles the period footprint of single-use and non-recyclable materials by offering a sustainable solution for women. Dame is officially carbon negative.

Small Giants

Small Giants create sustainably made snacks from insects (yes, bugs).

United Kingdom flag London

Committed Causes

  • Ethically Sourced Materials
  • Carbon Footprint

What makes them stand out from the crowd?

Made from cricket flour, Small Giants aim to show how eating insects are a great alternative to eating meat due to their very low greenhouse emissions and water consumption.

Fuergy

Fuergy is on a mission to make renewables effective and affordable to everyone.

Slovak Republic flag Bratislava

Committed Causes

  • Renewable Energy
  • Carbon Footprint

What makes them stand out from the crowd?

Fuergy optimises energy consumption by enabling customers to sell unused renewable energy to members of your community - via an AI-powered device.

LettUsGrow

LettUsGrow is a farming solution that allows you to grow food closer to consumption.

United Kingdom flag Bristol

Committed Causes

  • Ethically Sourced Materials
  • Recycling
  • Carbon Footprint
  • Animal Welfare

What makes them stand out from the crowd?

LettUsGrow uses technology to reduce agriculture's environmental impact by designing and building aeroponic farm management software for indoor and vertical farms.

Igloo

Igloo is an energy company helping customers use as little power as possible.

United Kingdom flag Southampton

Committed Causes

  • Renewable Energy
  • Carbon Footprint

What makes them stand out from the crowd?

Igloo energy uses technology and analysing data to reduce the amount of energy used in homes, with the larger goal of helping the world get a cleaner energy system.

HumanForest

HumanForest offers Londoner's a free 10 minutes cycle every day on a green e-bike.

United Kingdom flag London

Committed Causes

  • Renewable Energy
  • Carbon Footprint

What makes them stand out from the crowd?

HumanForest gives people the option to make their journey on a e-bike that emits zero greenhouse gases.

Beauty Kubes

Beauty Kubes provide a plastic-free range of shampoo and beauty products.

United Kingdom flag Cornwall

Committed Causes

  • Carbon Footprint
  • Ethically Sourced Materials
  • Animal Welfare
  • Renewable Energy

What makes them stand out from the crowd?

Beauty Kubes create handmade innovative solid shampoo alternatives to plastic shampoo bottles to help reduce the number of plastic bottles that end up in landfill.

KANKAN

KANKAN puts luxury soap in re-usable cans to provide a simple refill option.

United Kingdom flag London

Committed Causes

  • Carbon Footprint
  • Ethically Sourced Materials
  • Animal Welfare

What makes them stand out from the crowd?

KANKAN aim to reduce the consumption of single-use plastics at home so have created a simple solution with refillable soap cans. For every re-usable can sold, KANKAN plant a tree with onetreeplanted.org.

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